October 14, 2013
by Mike Ebmeier | 0 COMMENTS
The rise of the mobile platform has opened up a world of opportunity for businesses to engage meaningfully with their customers. The average user is likely to be carrying a smartphone or tablet, and big brands and independent companies alike are leveraging this fact to reach out to customers. Not only are they offering promotions and special offers, but they're using targeted strategies to make their customers' experiences more engaging.